Pure & Proof™ Hydrating Hair Fall Defense Shampoo (200ml / 6.76 Fl. Oz.) | Science-Backed Beauty | Powered by Hairdain AP, Caffeine & Biotin | Enriched with D-Panthenol & Pure Aloe Vera Extract | Cleanse, Strengthen & Protect | Anti-Hair Fall, Root Strengthening & Scalp Hydration Cleanser | Sulfate-Free, Paraben-Free & Silicone-Free for Men & Women

Key Features

• POWERED BY HAIRDAIN AP & CLINICAL ACTIVES: Formulated with breakthrough hair-density active Hairdain AP to target excessive shedding, reinforce weakened roots, and anchor hair firmly in the follicle.
• CAFFEINE & BIOTIN ROOT STIMULATION: Infused with micro-stimulating Caffeine to boost scalp microcirculation and Biotin (Vitamin B7) to rebuild keratin infrastructure, reducing breakage and encouraging fuller, denser hair.
• INTENSIVE SCALP HYDRATION (ALOE VERA & D-PANTHENOL): Pure Aloe Vera Extract and Provitamin B5 (D-Panthenol) deeply soothe scalp dryness, relieve irritation, and lock in moisture without weighing down strands.
• CLEANSE, STRENGTHEN & PROTECT: Gently lifts away daily oil, dirt, and pollution buildup while reinforcing hair shafts against split ends and environmental stress.
• 100% CLEAN & SAFE FORMULATION: Free from harsh sulfates, parabens, and silicones; non-stripping and suitable for daily use on color-treated, chemically treated, curly, or fine hair.
• PREMIUM BOTTLE WITH CONVENIENT DISPENSER: Ergonomic square-profile bottle with an easy-to-use precision pump dispenser for smooth, controlled daily hair wash routines.

Detailed Product Description

Hydrate. Defend. Grow. – Pure & Proof™ Hydrating Hair Fall Defense ShampooDon’t let breakage, weak roots, and dry scalp compromise your hair confidence. Pure & Proof™ Hydrating Hair Fall Defense Shampoo merges dermatological science with restorative botanical hydration to target hair thinning at the cellular level.The 4-Step Action on Hair:Deep Cleansing: Removes excess sebum, sweat, and environmental buildup from the scalp and hair shaft without stripping natural oils.Scalp Hydration: Pure Aloe Vera and D-Panthenol deliver soothing moisture directly into dry epidermal layers to calm itchiness and flaking.Root Strengthening: Hairdain AP, Caffeine, and Biotin fortify the dermal papilla, reduce hair fall, and reinforce strand resilience.Growth Support: Nourishes dormant follicles over time to encourage visibly thicker, healthier, and smoother-looking hair.Clinically Proven & Science-Backed Actives:Hairdain AP: High-performance peptide complex that helps reduce follicle miniaturization and prevents excessive shedding.Caffeine: Energizes scalp microcirculation, extending the hair’s natural growth cycle.Biotin: Fortifies fragile strands and helps improve overall elasticity and tensile strength.D-Panthenol (Provitamin B5): Acts as a moisture magnet that seals the hair cuticle, reducing frizz and leaving hair silky soft.Aloe Vera Extract: Soothes sensitive scalps, balances hydration, and imparts a natural, healthy shine.

Directions for Use & Care Routine

• How to Use:
  1. Drench hair and scalp thoroughly with lukewarm water[cite: 142].
  2. Dispense 1–2 pumps of Pure & Proof™ Hydrating Shampoo onto damp palms and lather.
  3. Apply directly to the scalp and roots, gently massaging with fingertips for 2–3 minutes to stimulate blood circulation and allow active penetration.
  4. Smooth the lather through the lengths and tips of your hair[cite: 142].
  5. Rinse completely with clean water[cite: 142]. Repeat if hair has heavy oil or product buildup.
• Pro Tip: Use 3 to 4 times a week consistently for best hair fall reduction and visible density improvement[cite: 140, 142].
• Storage Advice: Store in a cool, dry place away from direct sunlight. Turn the pump clockwise to lock when traveling.

Product Specifications Table

| Specification | Details | | Brand | Pure & Proof™ (Science Backed Beauty) | | Product Name | Hydrating Hair Fall Defense Shampoo | | Formula Profile | Cleanse • Strengthen • Protect | | Item Form | Rich Pearlescent Liquid Gel Cleanser | | Key Actives | Hairdain AP, Caffeine, Biotin, D-Panthenol, Pure Aloe Vera Extract | | Net Volume | 200 ml / 6.76 Fl. Oz. | | Special MRP | ₹699/- (Inclusive of all taxes) | | Safety Claims | Sulfate-Free, Paraben-Free, Silicone-Free, Clinically Proven Actives | | Hair Concerns | Hair Fall, Root Weakness, Breakage, Scalp Dryness, Thinning Strands | | Hair Compatibility | All Hair Types (Straight, Wavy, Curly, Chemically Treated) | | Target Audience | Unisex (Men & Women) | | Global Export & Inquiries | EVALD SEASONED EXPORT INDIA (evaldshop.com)[cite: 140, 141, 142, 143, 144, 145] |